How to Use Google My Business to Boost Your Search Ranking and Increase Traffic

How to Use Google My Business to Boost Your Search Ranking and Increase Traffic

Google’s business platform has slowly transformed from a niche platform into a key strategy to increase your online visibility. With some of its latest additions, it’s offered up businesses new ways to communicate with customers by utilizing a whole range of features to help people find you and your products.

7 Essentials for a Successful Facebook Ad Campaign

7 Essentials for a Successful Facebook Ad Campaign

When it comes to social media advertising, Facebook still reigns supreme, and running a successful ad campaign is vital to the success of any business, whether large or small. In fact, I'd say it's even more important for a small business, where resources are limited and competition is large, Facebook and other forms of social media represent some of the cheapest and most effective ways to reach your customers.